The ladies lingerie collections are designed, and developed, with the full knowledge from our partners in every market. From the very beginning in 2003 MISSYA have a close relationship to our business partners, and use this knowhow to create the best selling styles in every collection.

MISSYA offers two fashion collections every year and they contain lingerie, swimwear and nightwear, for all seasons SPRING/SUMMER & AUTUMN/WINTER.

With these collections, our partners will have new styles in their stores every month of the year. We deliver our ladies lingerie fashion items according to the seasonal trend and colors.

We offer the latest trends in a perfect fitting, for customers and consumers, seeking “Everyday Luxury” at a price where everyone can participate.

The MISSYA name is a contraction off MISS YOU and this provides the name with a feeling of longing for more “everyday luxury”.